START UP, SCALE UP

Phase 1 

• Business Interrogation : The Vital Questions you need to ask Yourself. 
• The body of your business 
• Your Core Values
• Developing your Core Values
• Developing your Mission Statements
• The idea - taking it from paper to the reality 
• The Power List
• Networking to the top : How to effectively network :
• Setting company goals
• Improving Product and Service 

Phase 2 

• Market Research Development
• Market Analysis
• Competitor Analysis
• Developing the USP
• Developing a Marketing and Sales Strategy 
• Sales and PR 
• Understanding your market and trends
• How to work with the Media 
• Developing your business strategy
• Social Media and Digital Marketing
• Presenting your ideas to investors  
• Writing Contracts

Phase 3 & 4

• Leveraging your network
• Developing your pitch deck
• Understanding the numbers
• Profit and Loss 
• Financial Planning 
• Access routes to funding
• The importance of detail 
• Writing the Financial Forecast 
• Pitching Your Idea